RoaDDoggZ Productions to Debut CWA Local 1182 Media Ad Campaign at General Membership Meeting
Thursday, June 25th, 2009 Press Releases by VidProFor Immediate Release
June 25, 2009
RoaDDoggZ Productions to Debut CWA Local 1182 Media Ad Campaign at General Membership Meeting
New York Governor David A. Patterson and NYPD Police Commissioner Raymond W. Kelly slated to attend
NEW YORK, NY - RoaDDoggZ Productions, LLC an award winning video & new media Production Company was selected this produce the Communications Workers of America (CWA) Local 1182 new media ad campaign. On Saturday, June 27, 2009, the CWA will unveil their new media campaign to its membership body. The meeting will take place at 6 Harrison Street (corner of Hudson in lower Manhattan) at 3:00 pm. Governor Patterson and Police commissioner Raymond Kelly are among those expected to attend the general membership meeting.
Over the past four years, RoaDDoggZ Productions has been instrumental in providing media buying and placement services, overseeing the design and execution of the union’s print, internet and broadcast media campaigns. In addition, RoaDDoggZ has assisted the CWA Local 1182 in responding to negative stereotypes and comments made in reference to members of the union through positive marketing efforts.
“Utilizing new media and innovative video production services, RoaDDoggZ has played a vital role in helping CWA Local 1182 achieve its marketing mission and goals,” said Stephen Jackson, General Manager of RoaDDoggZ Productions.
RoaDDoggZ Productions is a full service, award-winning video & new media Production Company. In addition to video production services, RoaDDoggZ provides media buying and placement; design and execution of print, internet and broadcast media campaigns.
Most recently, RoaDDoggZ Productions was awarded the “Award of Distinction” at the 15th Annual Communicator Awards in the category of Direct Marketing and for their exceptional work on the corporate video for the NY & NY Minority Supplier Development Council.
CWA Local 1182 represents over 2,500 Uniform Traffic & Sanitation Enforcement Agents who are employed by the City of New York To learn more about CWA Local 1182 visit: www.cwalocal1182.org. To learn more about RoaDDoggZ Productions, visit: www.roaddoggz.com
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Media contact: Niel M. Jurist at 614.204.8722 or email: info@jprc.net
RoaDDoggZ productions is Top Dog as the NY/NJ Council’s Class I Supplier of the Year
Monday, November 10th, 2008 Press Releases by VidProMedia Release
For more information contact:
Niel M. Jurist
614.204.8722
info@jprc.net
New York Based Video Production Company RoaDDoggZ productions is Top Dog as the NY/NJ Council’s Class I Supplier of the Year
(New York, NY) RoaDDoggZ productions LLC an award winning video production company continued to earn awards when they received the Class I Supplier of the Year Award from the New York New Jersey Minority Supplier Development Council at the Council’s 35th Annual Partnership Awards Gala held on November 14, 2008 at the Marriott Marquis Hotel in New York City.
The elegant black tie event saluted the achievements of New York and New Jersey corporations and minority entrepreneurs in creating successful business partnerships.
RoaDDoggZ productions were awarded the Class I Supplier of the Year due to outstanding business performance and community service. Stephen Jackson; General Manager of RoaDDoggZ productions is very active in the Council participating on several committees and also serves as a Co-Chair of the MBEIC Communications Sector Group that is developing “Best Practices” for doing business with corporations and advertising agencies.
The highlight of the evening for Jennifer Young-Jackson; CEO of RoaDDoggZ productions was the premiere of the Council’s new corporate communication video that was produced by RoaDDoggZ productions and sponsored by New York Life.
The New York & New Jersey Minority Supplier Development Council, Inc. (The Council), established in 1973 is a vital link between major corporations and minority business enterprises (MBEs). Each year, member corporations have reported billions of dollars spent with Council-certified Minority Business Enterprises. Serving the New York and New Jersey region, The Council is one of the 39 regional affiliates of the National Minority Supplier Development Council, Inc. (NMSDC).The Council, which has headquarters in Manhattan and an office in Newark, NJ, is an affiliate of the National Minority Supplier Development Council.
RoaDDoggZ Productions an award winning video Production Company has been responsible for offering innovative video and technology solutions for major corporations, such as Pernod Ricard USA, New York City Traffic & Sanitation Enforcement Agents, Heritage Brands, LLC, film festivals, award shows and other businesses.
For more information on the New York & New Jersey Minority Supplier Development Council’s 35th Anniversary Partnership Awards Gala, please call 212-502-5663 or visit the website at www.nynjmsdc.org.
To learn more about RoaDDoggZ Productions, visit: http://press.roaddoggz.com
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RoaDDoggZ Productions Named as Agency of Record for C.W.A. Local 1182
Monday, April 14th, 2008 Press Releases by VidProMedia Release
For more information contact:
Niel M. Jurist
614.204.8722
info@jprc.net
Award Winning Production Video Company Morphs into a Full Service Media Agency
Video Production Company RoaDDoggZ Productions Named as Agency of Record for C.W.A. Local 1182
(New York, NY) RoaDDoggZ Productions, an award winning video production company was recently named the Agency of Record for Communications Workers of America (C.W.A.) Local 1182. C.W.A. Local 1182 represents over 3,000 Uniform Traffic & Sanitation Enforcement Agents who are employed by the City of New York.
This partnership between RoaDDoggZ Productions and the Local 1182 is unique in that it deviates from the standard way in which companies conduct marketing campaigns. Typically, an ad agency is contracted to develop the media strategy and ad campaigns and either hires a production company to produce video assets or produces video assets in house. RoaDDoggZ Productions was retained to not only develop the media campaign but will be responsible for the production of all media assets including print, radio, TV, Internet and media buys.
Through this relationship, RoaDDoggZ Productions has been instrumental in providing innovative and successful strategies for the union over a four year period. In addition to the standard services of video production, RoaDDoggZ Productions consults with members of the union on strategies for interacting with the media, training on how to respond to media inquiries and information on how to monitor the media for stories about the union.
Through these additional services RoaDDoggZ productions gained a unique understanding of the challenges and goals of the union and their membership. This knowledge, understanding and ability to successfully execute the union’s strategies led to RoaDDoggZ productions being named as Agency of Record.
“Our work with the union became more than just producing media for the union but to also share our knowledge of media interaction to assist them with developing media strategies they needed to best represent their membership,” said Jennifer Young, CEO of RoaDDoggZ Productions.
Most recently RoaDDoggZ Productions assisted Local 1182 in responding to negative stereotypes and comments made about the members of the union through positive marketing efforts.
“RoaDDoggZ Productions, with its unique marketing abilities has helped to transform the image of C.W.A 1182 into a leading organization, committed to the needs of its constituency. Recently, we were confronted with some challenges with respect to our brand. We contacted RoaDDoggZ Productions and they produced a positive DVD to counter the negative press and to help re-energize the membership. On another occasion, one of our members was injured in the line of duty. RoaDDoggZ Productions assisted us in our fundraising efforts, which resulted in a successful event. We were deeply touched by their humanity and outstanding production services,” said James Huntley, President of CWA Local 1182.
Since the partnership, membership in the CWA Local 1182 has increased and attendance in meetings has more than doubled.
“Our relationship and extensive history of working with the union, coupled with our understanding of their objectives and goals made us the best choice to represent them as a full service agency. We have experience in overseeing campaigns and we know what media buys are going to be most effective in delivering the union’s message to the motorists of New York City,” said Stephen Jackson, General Manager of RoaDDoggZ Productions.
About RoaDDoggZ productions: RoaDDoggZ Productions is an award winning film/video Production Company that has been responsible for offering innovative video and new media technology solutions for major corporations, such as Pernod Ricard USA, New York/New Jersey Minority Supplier Development Council, Heritage Brands, LLC, Walker International Transportation, film festivals, award shows and others medium to large businesses. RoaDDoggZ productions are the creators of VidPact(tm) Video Brochures that IMPACT the affordable solution for small businesses that are interested in a sales and marketing advantage.
To learn more about the company, visit: www.roaddoggz.com.
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